Creating content, and driving traffic to your site or blog takes a lot of time and dedication, but what can you do to improve your bounce rate?

Bounce Rate – what is it?

Your bounce rate represents the number of users that visit your site and then quickly leave, without clicking through to any other pages.

How can you improve your bounce rate?

The easiest thing to do is give your visitors something else to do on your page. For example, if you’re running a blog with WordPress, you can simple install a Related Posts plugin (we use the Yet Another Related Posts Plugin). This will give visitors a list of related posts they can view after they’ve finished reading the current one. Hopefully the plugin will be able to find related posts you’ve made, that should interest visitors on your site.

If you’re not using WordPress, it may be worth looking into using it as a platform for publishing your content, or even managing your entire website. Either way, giving visitors easy access to related content is a great way to bring down your bounce rate.

Bounce rates may also indicate that your page isn’t actually what the end user was looking for. It may be a good idea to take a look at your analytics and google the keywords bringing traffic to your site to take a look at the content on other sites returned for the same keywords.

As always, we’re  happy to hear about your experience with Google Analytics, bounce rates and other metrics. Leave a comment and let us know what your Bounce Rates like. What steps have you taken to improving them?

RX Host is proud to announce the launch of the London Digital Directory.

The London Digital Directory is an Editor-moderated directory of projects, vendors, freelancers, gigs, jobs, job seekers, recruiters, internships and events in technology, web development, smartphone apps, interactive and online marketing.

Since we just launched we’ll be running a special offer of FREE 30 Day Premium Listings to the first 10 Approved Listings in each category.

30 Day Premium Listings are worth £30.

How do I get a free premium listing?

To get a free listing, just head on over to the London Digital Directory. Register for an account and create a listing.

If your listing is approved by our Editors and one of the first 10 in the category, your listing will be automatically upgraded to a premium listing!

It’s that simple! So head on over to the London Digital Directory and claim your FREE premium listing today!

What if I don’t get a Premium Listing?

Don’t worry, you can still create a FREE listing.

Free listings can always be upgraded to 30 day premium listings for only £30!

Connect with the The London Digital Directory

Twitter | Facebook Group & Page | Linked In

We’ve been working with Autolights lately, and we’re really happy to say we’ve finally got them blogging!

Autolights are providers of high quality headlight kits and conversions. They supply everything your need to “pimp your ride” from canbus units to hid and xenon headlights. We love working with other companies that share our passion for customer happiness and we’re sure Autolights are going to deliver value by the bucket load.

We hear they’re already planning light installation guides, and lots of quick tips to help you buy the right parts for your car and install them with the least amount of hassle.

Without further ado, it is our pleasure to present to you the brand new Autolights Blog! Please pop on over and leave them some comments on what you’d like to see and what you think of their content.

Zen Cart is by far our favourite e-commerce tool, and we’ve used it for a lot of our projects.

We’ve just updated our UK Zen Cart Hosting page with more details so you can find out what Zen Cart offers and why you should use it as your e-commerce solution when starting your own online store.

Zen Cart is a powerful, fully featured e-commerce system with all the features you’d need to run a professional online store. So, whether you’re an individual, or a brick and mortar business or corporation looking to start selling online, Zen Cart is the way!

Features include:

• Unlimited Categories and Products
• Multiple Images per Product
• Ability to create “Sales” for certain products or entire categories
• Ability to feature products on the homepage
• Integration with a wide variety of payment gateways
• Fully Backend/Administration Area
• Customer Registration and Shopping Cart
• Newsletter System
• Coupon and Discount Code System
• Gift Certificate System
• Report generation: Items low in stock, Products Viewed, Products Purchased and more.
• Ablility to email certain users, e.g. Never placed an order, registered but not ordered, haven’t ordered in last 3 months
• Custom shipping settings, based on weight or distance
• Invoice and Packing Slip generation
• And Much, much more

RX Host Extras

• Free one hour training session with all our hosting plans when paid yearly (except the budget plan).
• Free Zen Cart Tips and Tricks on our blog.
• Free Video Tutorial Request – just tell us what you need help with and we’ll record a video tutorial!
• 30 Day Money Back Guarantee on Hosting
• 30 Day Free Trial on our UK Web Hosting

If you’d like to get started please take advantage of our free trial or take a look at our Zen Cart Friendly UK Web Hosting plans.

You’ve got a great product or service and you’ve just set up your paypal account, but what next?

There are so many paths you could walk down next, and similarly so much information to confuse you on the way. So here’s our guide to E-Commerce: what you should do next to start selling online with paypal.

First things first, you’re going to need a website. Depending on your product or service, it doesn’t have to be a full blown e-commerce solution. At RX Host, we have two favourite methods of getting started quickly and easily.

1) Make a simple website with wordpress and add your paypal “buy now” buttons.

This is probably the most simplest route to take, and by far the quickest way to get started. If you haven’t already, you’ll need to grab some web hosting and a register a domain name. Even our budget hosting plan at £2.50 per month is suitable for starting out.

The domain name you choose will cost around £9.99 depending on the extension you choose. For example, .com domains are £9.99 per year whereas .co.uk domain names are £9.99 per two year period.

Once you’ve got your hosting, simply contact us and we can help you install wordpress, or provide instructions for you to do it yourself. After WordPress is set up you’ll be able to quickly and easily add and edit content on your website, including adding links to your paypal buy now buttons.

WordPress is also ready to grow with your business and provides a number of e-commerce plug ins that will help you list products and integrate with paypal more efficiently.

However, if you’re looking for something more fully featured and powerful, please read on.

2) Using Zen Cart, OS Commerce and Paypal, to create a professional e-commerce store.

If you’re going to be selling a lot of products online and want to generate detailed reports, provide user registration, discount coupon codes, and much much more, then this is definitely the way to go.

As with the wordpress solution, you’ll need to purchase some web hosting and a domain name (or you can also transfer your existing domain!). Any of our plans would be suitable and you can always upgrade as your online business grows.

Once you’ve ordered your hosting, it’s really easy to log in to your cPanel account and install either Zen Cart or OS Commerce. If you get stuck you can always contact us and we’ll help you get set up, at no extra cost!

As always, if you have any questions feel free to leave a comment below, or drop us an email.

RX Host not only offered the technical expertise necessary, but the team approached my assignment with a clear idea and a solid understanding of the content, goals and idea of my web presence. Also, RX Host knows the business and power of the web and how to make it work, even for a small start-up such as mine. The team is very responsive, thorough and fun to work with. My idea has become a reality and there is a good level of professional trust now, too. RX Host will open your eyes,expand your vision, guide, and stand by you as you navigate the World Wide Web.

Dawn K.,
Founder and Editor
According to Dawn

We just recently completed an e-commerce store for Bibie Fashions. We worked tirelessy to ensure the user experience from front to back was simple, sleek and elegant. Much like the clothes being sold on the site.

Bibie Fashions stock an amazing variety of clothes, shoes and accessories for Men, Women and Children from some of the biggest brand names, including: Cavalli, Versace, Energie, Gant, Maruti, Moschino, Miss Sixty, Phard, Colcci and many more!

The best part of it all is Bibie Fashions are giving a 10% discount to all new customers until the end of the year.

Please do click here and take a look at their site, leave some feedback below, then shop till you drop!

I’ve been working a lot with Zen Cart recently on some e-commerce projects for our clients when the question of adding multiple images came up.

After a little digging around I found that Zen Cart is actually pretty good at handling more than one image per product. Although getting the images up in the first place can me a bit tiresome to start with, the end result is well worth it.

So without further ado, I present to you “Adding multiple images to products in Zen Cart – the video tutorial”.

If this video helps you, and you’d like some more tips please feel free to subscribe to our newsletter. Please use the box on the right.

As always please feel free to post feedback and questions in the comments section below!

“I have been very pleased with the work of RX Host. The response to my queries has been incredibly fast. The support has been brilliant. If you’re looking to set up something efficiently while remaining cost effective, then I would definitely recommend RX Host. They’re particularly good for start ups that don’t have the money to spend spend spend but need to get an effective platform going upon which to advertsie their services.”

Lisa Cherry

Holistic Health